Grace Loves Lace Unveils Grace Edition

Grace Loves Lace has unveiled Grace Edition, marking the next evolution of the Australian bridal brand through refined minimalism, couture-level craftsmanship and elevated construction.

Rather than a rebrand or sub-brand, Grace Edition expands Grace Loves Lace's signature design language, exploring contemporary bridal through sculptural silhouettes, considered construction and quiet luxury while remaining true to the effortless aesthetic the brand has become known for.

Debuting the new chapter is Sunday, a striking new gown hand-crafted in Grace Loves Lace's Australian Atelier and designed to embody the collection's philosophy of presence through simplicity.

"Sunday was created so intentionally for a really specific woman in mind," says Megan Ziems, founder and creative director of Grace Loves Lace. "She has a natural instinct for luxury and style. She's envisioning a wedding gown that's chic, simple, with the right amount of drama. Couture finishes and choices have been executed throughout the design process, and she's the gown that, no matter your style, you will want to wear for the impact she gives so effortlessly."

Introducing Grace Edition Grace Edition is devoted to the dialogue between contemporary design, refined minimalism and couture-level construction. Every element has been considered with intention, where clean lines meet elevated craftsmanship and structure becomes the defining detail. Rather than relying on embellishment, the collection celebrates sculptural silhouettes, thoughtful proportions and precision construction, creating gowns with presence rather than excess. The debut collection reflects a more architectural expression of modern femininity, designed for brides drawn to understated luxury and timeless design.

Sunday is the first gown to launch under Grace Edition, introducing a more sculptural interpretation of modern bridal design. Crafted from lightweight taffeta in Grace Loves Lace's Australian Atelier, Sunday pairs a sculpted strapless bodice with a softly defined Basque waist and one of the brand's most dramatic A-line silhouettes to date. Behind the clean exterior lies couture-level construction, including a fully boned corset, internal waist stay, French seams and hook-and-eye closure, creating exceptional structure, support and comfort while maintaining an effortless sense of movement. Designed for the bride drawn to refined simplicity, Sunday balances architectural form with quiet confidence, proving that lasting impact comes from thoughtful design rather than excess.

"Sunday represents a new evolution for Grace Loves Lace, a Grace Edition," says Cara Drake, head designer. "An exploration of modern romance through architectural structure, fluid movement and a more considered approach to design. The result is a silhouette that feels intentional, refined and quietly powerful."

https://graceloveslace.com.au/pages/grace-edition